Having a beautiful, eye-catching website can do wonders for your business. Thanks to stunning elements and a lovely selection of colors, brands, and companies tend to attract people and make them purchase more. Business owners know this pretty well. Thus, they are ready to pay a lot for authentic, user-friendly web design solutions. If you lack the budget to hire design professionals, you can always turn to colorful WordPress themes. Designed with the best design practices, these themes pay special attention to color schemes. Why? Colors can trigger specific emotions and create a unique vibe around products/brands. There is even a study that claims that the right color palette can increase the conversation rate by as much as 24%. If you’re not a visual expert, here are simple color tips that will improve your website’s appearance.
Depending on your target audience, your website color scheme may vary. So, if you target female customers, you should combine colors that women prefer. According to research, women fancy purple, blue, pink, and white. Also, most of the female customers don’t like brown and orange. On the other hand, men like blue, green, and black tones.
It’s hard to imagine a professional business website without a shade of blue. Blue is used by Facebook, PayPal, and many other famous companies that want to build trust. If you plan to launch a law, finance, or medical website, don’t miss out on blue surfaces and details.
When you want to steal the attention and highlight offers or disclaimers go with yellow. Our advice is to skip yellow on big surfaces. Instead, use it for website details.
Brands focused on natural, eco-friendly products shouldn’t miss a green. If you want to start an online store focused on natural cosmetics, make sure green is a part of your color palette.
What makes our colorful WordPress
