It’s hard to imagine a celebration without cakes. Chocolate, fruit, or butter cakes made with traditional family recipes are a true treat for everyone with a sweet tooth. Besides the amazing taste, cakes now offer stunning shapes and details. Thanks to industry innovations, consumers can choose magical cakes that look like a little piece of art. On the other hand, pastry chefs have all the freedom to be imaginative and ready to experiment. If you’re passionate about making cakes, there is a great chance for turning your hobby into a small enterprise. But, besides huge talent and dedication, you need a few business tricks that will help you grow your sweet empire. Check out our ‘bite-sized’ guide for anyone who plans to start a pastry or cake bakery business.
Define What Makes You Unique
Cake making business is very competitive. In the very beginning, list the qualities that make your product unique. Consumers love innovative ideas. When you offer original cake decorations or launch desserts made from exotic ingredients, your chances of succeeding rapidly grow. For this reason, investing in knowledge and new skills are game-changing. Join an online course or professional training and master your cake-making craft.
Plan in Advance
In early business stages, a detailed plan is a must. First, you need to plan costs. Everything from equipment to delivery should be considered. Then, develop a growth strategy. It will help you organize better and prepare for a busy schedule on time.
Set Your Pricing Framework
When you run a cake shop, sales are your top priority. Based on their ingredients, preparation time, and decoration, cake prices may vary. When deciding on your cake prices, don’t forget to include your baking and decorating skills.
Put Food Safety First
The amazing taste of your cakes is all for nothing if you can’t guarantee food safety. Follow preparation regulations and make sure that your products are stored and transported at a certain temperature.
Create Delicious Website
Having a modern website is a great way to engage with potential customers and find new clients. Fortunately, you don’t need coding knowledge to create a showcase for your baking business. With our collection of retina ready cake shop WordPress themes, your online presentation will be delicious in every aspect. They are feature-rich and packed with powerful plugins. Here are the most important features for a website that has it all.
Amazing Shop Elements
Selling your delicious cakes is super easy with our retina ready cake shop WordPress themes. Packed with appetizing sets of shop layouts and fully compatible with WooCommerce plugin, they offer a broad range of useful options. Your customers will be able to read product descriptions & reviews, check out related products, and use filters by price/category. The best part is you can use these elements for other website types like coffee shop presentations.
Instagram Feed Widget
Display mouth-wetting images of your latest cakes! Use Instagram feed widget to share images anywhere on your website.
Showcase your sweet products in detail. With so many portfolio templates at your disposal, you can choose a style that goes perfectly with your lovely creations.
Video & Galleries
A combination of video recipes and images is the winning formula for presenting cakes. Include these elements into your blog stories and let your readers enjoy every story.