Colors of the Californian Summer
Light Sky Blue / Maya Blue / Orange Peel
The Tranquility of Sundown in Digital Form
Torea Bay Blue / Sundown Pink
Urban Culture Brimming with Color
Ruby Pink / School Bus Yellow
A Playful Pastel-flavored Mood
Mint Green / Amber Yellow / Crimson Red
A Sunlit Tropical Palette
Tea Green / Light Goldenrod Yellow
The Interplay of Chroma & Saturation
Melon Pink / Midnight Blue
Agava’s visual identity is formed around the fresh, summery themes and motifs. The general look and feel reflect the brightness and the positivity of a sunny day spent in the tropics.
The entire ambiance is tied together by a distinctive blend of soothing, sunlit pastel color tones which set the overall mood, interspersed with the inclusion of bright yellows and oranges.
Flora-inspired motifs and elements presented throughout go hand in hand with Agava’s prevalent themes of brightness and sun-drenched air of tranquility.
Pastel hues of green also play a character-defining role in Agava’s layouts; its greens are calm yet full of life, instilling a breath of freshness to the rest of the sun-basking coloration.
Mild tones of Tea Green stand out, and together with Light Goldenrod Yellow they play a significant part in forming Agava’s mellow, yet decidedly fresh visual character.